Our film opening is aimed to relate to young adults (both male and female) ranging from the ages of 13 -18 year olds, however through the feedback we received our target audience could also expand to those in the work force. our film touches on a subject that is highly common and relatable to the general public as bullying is a major issue in society and many people carry that experience into their adult life which is what makes our target audience so flexible.
In general 'teen movies' are watched by young people, however this genre of movies are really versatile with its audiences, this is because it is mainly dependant on the content of the movie, so even adults tend to watch teenage movies as they frequently include adult themes.
As for our unique selling point, we used the theme bullying and this is what we believe will attract teenagers because it faces the harsh reality of life which is something that most teen movies don't focus on as the themes presented in them are mainly: Friendships, Relationships: young love, raving etc.
I created a Facebook page that will allow our target audience to like the page. This way I will be able to decipher whether or not our film is a hit with our target audience. The page also allows people to comment on the idea of our film opening so It will enable my group to receive the thoughts and feelings towards our film opening, here is the link:
https://www.facebook.com/ebony.loblack
In general 'teen movies' are watched by young people, however this genre of movies are really versatile with its audiences, this is because it is mainly dependant on the content of the movie, so even adults tend to watch teenage movies as they frequently include adult themes.
As for our unique selling point, we used the theme bullying and this is what we believe will attract teenagers because it faces the harsh reality of life which is something that most teen movies don't focus on as the themes presented in them are mainly: Friendships, Relationships: young love, raving etc.
I created a Facebook page that will allow our target audience to like the page. This way I will be able to decipher whether or not our film is a hit with our target audience. The page also allows people to comment on the idea of our film opening so It will enable my group to receive the thoughts and feelings towards our film opening, here is the link:
https://www.facebook.com/ebony.loblack
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